I’d like to disagree with this premise. That is—picking two characteristics of a service and then compromising on the third. I think you have to lead with something and not two-things.
For my coaching practice, I always try to lead with GOOD. That implies I lead with—
Experience
Skills
Principles
Ethics
Client-centered
Tried methods
No short cuts
Speaking truth
Client partnership
Fairness
Honesty
Focus on outcomes
What’s next, fast or cheap? I don’t think there’s an order. If there is an anchor on GOOD then these two are tied for 2’nd place.
I will be as CHEAP as possible so long as I don’t compromise GOOD and I’m charging fair rates for delivering the GOOD.
I will be as FAST as possible, as long as I don’t compromise GOOD and we follow a sustainable pace for ourselves and our clients.
Reframing
We provide one kind of service—
GOOD agile coaching, training, and consulting that is as FAST & CHEAP as possible without compromising the GOOD.
Wrapping Up
In other words, when you engage us—
whether it’s me as a sole practitioner coach,
or with my coaching partners,
or with my partner Zenergy Technologies…
you’re engaging a team who values GOOD above FAST and CHEAP…
We’re not perfectionists, we’re pragmatists. But we’ve come to realize that mediocrity is not the goal when engaging in an agile transformation. We also realize that anything worth doing is worth doing right. And the potential positively disruptive results of agile done well are well worth the cost.
Stay agile my friends,
Bob.